Highlights of #ADFSS17

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This time last week, I was enjoying a glass of wine, surrounded by some of the most inspirational fundraisers chatting all things charity! I was in Dublin for the first time, attending the Ask Direct Fundraising Summer School.

If you were there, then you know what a wonderful conference it is. If you weren’t then I implore you to attend next year! It really is worth it.

I was labeled a ‘fundraising nerd’ due to my feverish note-taking and tweeting throughout, but you know what, I’ll take it! I love this profession, I love being a fundraiser and I will proudly nerd-out over my thirst for knowledge!

So, here are some of my highlights from the positively awe-inspiring list of speakers…

  • Use an unexpected voice when writing to donors… no-one expects a truck to write to them

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  • ASK, THANK, REPORT, REPEAT

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  • Do the ‘you circle challenge’ when writing to your donors

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  • Give something to your donors that they didn’t expect and make them feel amazing

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  • Be Dale’s favourite charity (Featuring my number 1 fan, John Lepp)

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  • Don’t claim the hero role – congratulate the donor

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  • Pick up the phone

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  • Don’t talk about your org like this

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  • Make your issue the donor’s issue

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  • Make your story the donor’s story

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  • Remember…

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